Trades

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insert vs full-frame

Insert fits inside the existing frame; full-frame removes everything back to the opening. Full-frame costs more and fixes rot.

IGU / sealed unit

Insulated glass unit. When the seal fails you get fogging between panes — often the glass can be replaced without the whole window.

low-E

Coating that reflects heat. Standard on modern replacements.

U-factor and SHGC

Heat loss and solar heat gain ratings. What energy rebates are based on.

impact glass

Laminated glass rated for windborne debris. Required in many coastal zones.

egress

A window big enough to escape through. Code-required in bedrooms and basements.

rough opening

The framed hole. Custom sizes are made to it and can't be returned.

lead time

Custom windows are built to order — weeks, sometimes months. The single biggest source of complaints.

The calls it handles

40%
Replacement quote
Multiple windows. High ticket, long sales cycle, needs a measure.
22%
Broken or foggy glass
Single unit. Often repairable without replacing the whole window.
16%
Door problem
Won't latch, drafty, sliding door off its track.
12%
Storm or impact windows
Seasonal in coastal markets, sometimes insurance-driven.
7%
Existing job status
Custom units have long lead times and people chase them.
3%
Sales and supplier calls
Not a customer.

How many of these are you missing?

We'll pull your real call log and show you, before you commit to anything.